Friday Fun Facts: Talking About Book Trailers

I didn't have a chance to post on Writers' Wednesday (busy week!) but I wanted to let you know that fellow author Liz Matis has a brand new book trailer for Love by Design! Click here to see it

I always really enjoyed making trailers, both for my own books and fellow authors'. Whether or not trailers translate directly into sales is tough to know for sure, but another marketing strategy is never a bad idea. Remember, your "brand" (your name, your title, your website, your concept, etc) has to be in front of someone 7 times before they remember it - this is a marketing FACT. So a trailer combined with other marketing strategies (especially if you can make it yourself, or have someone do it for you, inexpensively) can be a good idea.

I looked back through my own book trailers and decided my two favorites are for Lost in Paradise and Summer's Song. Take a look:







Happy Friday! Have a great weekend!

Monday Mentionables: A Freak Snowstorm

Yes, the HUGE Nor'easter that moved its way up the East Coast over the weekend hit us, but good! We were super-fortunate not to lose power (many people in our area did), but we did get about 10 inches of snow when it was through:




Funny thing, to see leaves and snow on the trees. You never can tell what Mother Nature has in store for us (case in point: it's supposed to be in the 50s this week!)

And just because it's Halloween, and in honor of the snow and one of the most talented modern-day storytellers, here's a clip from The Shining. I don't know which is scarier, the book or the movie, but I definitely can't watch it (or read it) when I'm home by myself! Happy Haunting :)