I didn't have a chance to post on Writers' Wednesday (busy week!) but I wanted to let you know that fellow author Liz Matis has a brand new book trailer for Love by Design! Click here to see it
I always really enjoyed making trailers, both for my own books and fellow authors'. Whether or not trailers translate directly into sales is tough to know for sure, but another marketing strategy is never a bad idea. Remember, your "brand" (your name, your title, your website, your concept, etc) has to be in front of someone 7 times before they remember it - this is a marketing FACT. So a trailer combined with other marketing strategies (especially if you can make it yourself, or have someone do it for you, inexpensively) can be a good idea.
I looked back through my own book trailers and decided my two favorites are for Lost in Paradise and Summer's Song. Take a look:
Happy Friday! Have a great weekend!